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MS-11
Management Programme
ASSIGNMENT
FIRST SEMESTER
(January to June)
2021
MS-11: Strategic Management
School of Management Studies INDIRA GANDHI NATIONAL OPEN UNIVERSITY MAIDAN GARHI, NEW DELHI – 110 068
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| ASSIGNMENT | ||
| Course Code | : | MS-11 |
| Course Title | : | Strategic Management |
| Assignment No. | : | MS-11/TMA/SEM-I/2021 |
| Coverage | : | All Blocks |
Note: Attempt all the questions and submit to the coordinator of your study centre on or before 30th April, 2021.
- Perform a SWOT analysis on an organization of your choice and try to identify the challenges and opportunities faced by the organization in the present complex situation arising out of COVID-19 outbreak.
- What is a ‘niche’ strategy? How is it different from other strategies? Explain. Illustrate with the help of examples.
- List and explain various strategic issues arising when an organization follows integration as a part of its growth strategy.
- Using the published information about a company of your choice which has gone through a major shift. Write a brief case study showing the strategic development and the current competitive position of the company.
- Discuss the relationship between the level of operations of a business and its market share in terms of the macro environment. Illustrate with the help of examples.
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