Dear students, get latest Solved assignments by professionals.
Mail us at: help.mbaassignments@gmail.com
Call us at: 08263069601
ASSIGNMENT
SESSION FEB/MAR 2022
PROGRAM BACHELOR OF BUSINESS ADMINISTRATION (BBA)
SEMESTER II
COURSE CODE & NAME DBB1205 – RETAIL MANAGEMENT
CREDITS 2
NUMBER OF ASSIGNMENTS & MARKS 02
30 Marks each
Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 – 450 words. Each question is followed by evaluation scheme.
Q.No Assignment Set – 1
Questions Marks Total Marks
1. Define retail strategy. Discuss the various strategies adopted by retailers to grow their business. 2+8 10
2. The classification of retail stores can be summarized in store and non-store formats. List and explain sub-categories of both store and non-store formats. 10 10
3. Do you think that the selection of retail store site can be systematic based on certain parameters and steps to be followed? Justify the context with description. 2+8 10
Q.No Assignment Set – 2
Questions Marks Total Marks
4. Define retail pricing. What are the factors influencing retail prices? Elaborate various pricing strategies available with the retailers. 2+4+4 10
5. What are the two most common methods used to analyze the merchandise performance? Explain in detail. 10 10
6. Discuss the various types of store layout with examples. 10 10
Dear students, get latest Solved assignments by professionals.
Mail us at: help.mbaassignments@gmail.com
Call us at: 08263069601