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Corporate Social Responsibility
Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.
Q1) If you would be the CEO of Godrej Industries, which other additional CSR activities you would have undertaken that would have aligned well with the current CSR activities and company’s line of business? (10 Marks)
Answer:CSR is driven by passion. It has to be led from the top. The mindset is shaped at the top and the key challenge is to drive it right down to the bottom. It also has to be customised because each person is passionate about different causes. We have a separate body to drive CSR, the Marico Innovation Foundation. Beyond that, we have decentralised CSR to do it at a local level. So, wherever we have factories, they have a budget given to them for CSR, and it is for that unit to determine what to do. Besides CSR, there has to be personal social responsibility. I am passionate about social entrepreneurship and have started the nonprofit Ascent, which helps social enterprises scale up.
Q2) Select any listed Indian or International Public Limited Company and classify its CSR activities on triple bottom line approach basis ie People Planet and Profit. (10 Marks)
Answer:The Ford Foundation has funded studies that used variations of the TBL to measure the effects of programs to increase wealth in dozens of rural regions across the United States.12 Another example is RSF Social Finance,13 a nonprofit organization that uniquely focuses on how their investments improve all three categories of the TBL. While RSF takes an original approach to the TBL concept, one can see how the TBL can be tailored to nearly any organization. Their approach includes the following:
Q3) “It is governments job to do CSR activities and corporate should focus their attention on Profit” and “CSR is a lip service and doesn’t help many”
– Explain your viewpoint on both the statements.
Answer:“It is governments job to do CSR activities and corporate should focus their attention on Profit” The concept ofcorporate social responsibility means that organizations have moral, ethical, and philanthropic responsibilities in addition to their responsibilities to earn a fair return for investors and comply with the law. A traditional view of the corporation suggests that its primary, if not sole, responsibility is to its owners, or stockholders. However, CSR requires organizations to adopt a broader view of its responsibilities that
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