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Course : Masters in Business Administration (MBA 4 Sem)
Subject : Business Strategy
Answer the following question.
Q1. Define Strategic Management. (10marks)
Answer: Strategic management is the ongoing planning, monitoring, analysis and assessment of all necessities an organization needs to meet its goals and objectives. Changes in business environments will require organizations to constantly assess their strategies for success. The strategic management process helps organizations take stock of their present situation, chalk out strategies, deploy them and analyze the effectiveness of the implemented management strategies. Strategic management strategies
Q2. Define functional strategy. Explain various functional strategies in an organization. (10marks)
Answer: Functional strategies in strategic management are usually a part of overall corporate strategy prepared for various functional areas of its organizational structure (i.e. production, marketing, sales). It helps managers in focusing company’s activities to its major functional areas of activity (so called: key success factors). Most common functional strategies used in management are: financial strategy, marketing strategy, production strategy, human resources strategy (personnel strategy) and research and
Q3. Describe characteristics of Reid which is influenced the internationalization decision. (10marks)
Answer: The internationalization process is different in each enterprise, depending on plenty of various business characteristics. Theories and models presented in primary sources bring diverse manners for development of an enterprises within foreign markets. In the article, we will discuss the stages of actions intended for internalization of an enterprises, as well as a process, where a decision on development outside a domestic country is
Q4. Discuss Business Intelligence Systems. (10marks)
Answer: The term ‘Business Intelligence’ has evolved from the decision support systems and gained strength with the technology and applications like data warehouses, Executive Information Systems and Online Analytical Processing (OLAP).
Business Intelligence System is basically a system used for finding patterns from existing data from operations.
Q5. Write down the steps of activating Strategies with special reference to Hindustan Unilever Ltd. (10marks)
Answer: Hindustan Unilever Limited (HUL) is an Indian consumer goods company based in Mumbai, Maharashtra. It is owned by Anglo-Dutch company Unilever which owns a 67% controlling share in HUL as of March 2015 and is the holding company of HUL. HUL’s products include foods, beverages, cleaning agents, personal care products and water purifiers.
HUL was established in 1933 as Lever
Q6. What is relevance of the resource based view of the firm to strategic management in a global environment? (10marks)
Answer: The relevance of the resource-based view of the firm to strategic manage ment in a global environment is the idea that it permits the organization to be seen as a whole. In doing so, the strengths and weaknesses within the firm can be examined. This is done because as stated in the Hunger & Wheelen (2006, pa ge 106) text, “scanning and analyzing the external environment for opportunities and threats is not enough to provide an organization a competitive advantage.”
This procedure is referred
Q7. What recommendations would you make to improve effectiveness of today’s board of directors? (10marks)
Answer: 1. Assign each board member and each committee a concrete goal to achieve.
You’ve got real work to accomplish — money to raise, memberships to renew, programs to deliver.
So don’t hand over fuzzy assignments to people or committees. If you need the fundraising committee to raise $25,000, make that their assignment. If you’ve got five open slots on the board, make sure that the nominations committee is given the task of finding five excellent new board members.
Dear students, get assignments and Case studies get solved by professionals
Do send your query at :
or call us at :08263069601