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Assignments and Case Study Project of One Year MBA Program
Semester – II
1.International Law
What are your perceptions on the Universal Declaration of Human Rights? Would you like to amend any of the articles or add a new article to the declaration?
Answer : OBJECTIVE:
Human rights are international norms that help to protect all people every where from severe political, legal and social abuse. Example of human rights are the right to reedom of religion, the right to a fair trail when charged with a crime, the right not to ne tortured, and the right to engage in political activity. These rights exist in morality and in law at the national and international levels. They are addressed primarily to overnments, requiring compliance and enforcement. The main sources of the contemporary conception of human rights are the Universal Declaration of Human Rights (United Nations, 1948b) and the many human rights documents and treaties that followed in international organizations such as the United Nation, the Council of Europe, the Organization of America States, and the African Union.
- The General Idea of Human Rights:
The Universal Declaration of Human Rights (1948) sets out a list of over two dozen specific human rights that countries should respect and protect. These specific rights can be divided into six or more families: security rights that protect people
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2.Strategic Management
Select an appropriate generic strategy to position your printing business unit in its competitive environment (map the environment primarily as a pattern of competitive pressures from rivals, suppliers, buyers, entrants and substitutes).
Answer : Printing is one of the few industries that have defied inflationary pressure over the years. It is obvious from the above that no matter the size of the press, one can make it real big if they are professionally advised and properly guided during the conception and establishment period, employ the right personnel and engage in aggressive marketing and careful monitoring of the various aspects of the operations. The actual cost of setting up each will be determined when the investor has decided the scope of operations and the type of press he wants to establish.
Patronage for printing press services comes from individuals, corporate organisations, government agencies, politicians, big advertising houses, the various political parties, churches, mosques, institutions and parastatals of sorts. Others are advertising and public relations agencies and large organisations that do not have their internal advertisement and public relations departments. Not excluded are modeling agencies, educational institutions, authors, publishers, NGOs, international development agencies, events organisers,
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3.Business English
Write a letter to the Chief Election Commissioner, expressing your views on the disqualification of party candidates exempted from fighting elections. Express your views on the moral code of the candidates. How criminals or other offenders can be kept out of the pulling fray. What should be done to amend the laws on this by the parliament? (Your letter will belong to which category of communication)
Answer :
Date: 06.06.2010
To,
The Chief Election Commissioner,
Hyderabad.
Sir,
Subject: Views on Disqualification of a Party Candidate’s, Violation of moral code of candidates and Criminalization in Politics
After 60 years of India’s independence the lives of commoners is far worse than under Britishers. The benefits of independence have reached only few, thus creating islands of few ultra rich people surrounded by vast sea of utterly poor. The rich people in nexus with those in power are getting favourable laws enacted to suit their
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4.Management Information System
How will you plan a Management Information System in marketing information system taking into account the actions of antecedents or consequences of consumers, competitors, employers, institutions, suppliers, wholesalers, retailers, govt. bodies and NGO’s(Note you must also take into account the physical, technological, economic factors, beside legal and social taboos) (Take an example of your choice).
Answer : An MIS may be defined as a set of procedures and methods for the regular, planned collection, analysis, and presentation of information for use in making marketing decisions. This of course is a step beyond logistics systems, which handle inventory control, orders, and so forth. It is désirable first to différentiâtes between the two major components of such systems – support systems and operating systems. Support systems include those activities required to generate and manipulate data – i.e., market research and other data gathering, programming, and data processing. Operating systems are those that use the data as an aid to planning and controlling marketing activities.
The initial steps of this approach typically involve the following:
- Look at what systems the company already has in place,
- Determine what useful marketing information can be gleaned from those systems,
- Identify the information marketers need
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