Dear students, get fully solved assignments by professionals
Do send your query at :
or call us at :08263069601
MS-611
Management Programme
ASSIGNMENT
SECOND SEMESTER
(July to December)
2020
MS – 611: Rural Marketing
School of Management Studies INDIRA GANDHI NATIONAL OPEN UNIVERSITY MAIDAN GARHI, NEW DELHI – 110 068
Dear students, get fully solved assignments by professionals
Do send your query at :
or call us at :08263069601
| ASSIGNMENT | ||
| Course Code | : | MS-611 |
| Course Title | : | Rural Marketing |
| Assignment No. | : | MS-611/TMA/Sem-II/2020 |
| Coverage | : | All Blocks |
Note: Attempt all the questions and submit this assignment to the Coordinator of your Study Centre on or before 31st October, 2020.
- How do environmental variables like available infrastructure and rural politics affect rural marketing? Explain giving suitable examples.
- What would be a suitable media-mix for the following products for rural markets in your region? Given reasons for your answer in each case.
- LED bulbs
- Cooking Oil
- Suggest some possible areas where Rural Marketing Research could find increasing application in India.
- Describe the different types of promotional pricing methods used for rural markets. What type of promotional pricing would you use for the following and why? (attempt any one)
- BiscuitsElectric Fans
- India’s refrigerator market is highly competitive with a large number of brands. There is a surplus supply, with all the manufacturers coming out with new strategies. An existing player now wants to focus on the rural markets as urban sales have stagnated. The company plans to customise its products with special attention to rural markets. Suggest a suitable marketing strategy to the company for entering rural markets.
Dear students, get fully solved assignments by professionals
Do send your query at :
or call us at :08263069601