MI0039- E-COMMERCE

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ASSIGNMENT

 

DRIVE WINTER 2014
PROGRAM MBADS – (SEM 4/SEM 6) / MBAN2 / MBAFLEX – (SEM 4) /

PGDISMN – (SEM 2)
SUBJECT CODE & NAME MI0039- E-COMMERCE
BK ID B1325
CREDITS 4
MARKS 60

 

 

Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.

 

 

  1. Write short notes on

 

  1. Web page

Answer: A web page or webpage is a document commonly written in HyperText Markup Language (HTML) that is accessible through the Internet or other network using a browser. A web page is accessed by entering a URL address and may contain text, graphics, and hyperlinks to other web pages and files. The page you are reading now is an

 

 

  1. Web browser

Answer:  A software program that allows a person to explore the Internet in an easy to use way. Navigating the Internet through a series of hyperlinks you can browse the Internet. Examples of popular browsers

 

 

  1. Web Server

Answer: A Web server is a program that, using the client/server model and the World Wide Web’s Hypertext Transfer Protocol ( HTTP ), serves the files that form Web pages to Web users (whose computers contain HTTP clients that forward their requests). Every computer on the Internet that contains a Web site must have a

 

 

 

  1. Website

Answer: A Web site is a related collection of World Wide Web (WWW) files that includes a beginning file called a home page. A company or an individual tells you how to get to their Web site by giving you the address of their home page. From the home page, you can get to all the other pages on their site. For example, the Web site for IBM has the home page address of http://www.ibm.com. (The home page address actually includes

 

  1. Internet

Answer: Internet can be defined as an electronic medium, which today is connecting the whole world with the help of the computers. Internet consists of large amount of data that can be accessed by the various users – and because of this it is also referred to as the ‘Information Superhighway’ of the world. With the help of the internet one can easily be in touch with any one in the whole world by

 

 

 

  1. List and explain the advantages of B2C Model and B2B Model

 

Answer: While business-to-business and business-to-consumer Internet marketing strategies are two different animals, in that one model targets businesses and the other consumers, the benefits that B2B and B2C provide to marketers are about the same. In short, both models help businesses increase sales in an increasingly competitive marketplace. In 2012, in the United States the number of potential Internet buyers in this

 

 

 

  1. The Reserve Bank of India owns about 60 percent of the SBI. The bank offers an array of banking products and services to corporate and retail customers. Explain the different kinds of services provided by online SBI.

 

Answer:  Definition:-

  • The provision of banking service through electronic channels and the customer. It can access the data without time and geographical limitation.
  • Combination of the two term Electronic technology & Banking.
  • Process by which a customer performs banking transactions electronically.

 

What is E-banking?

 

 

 

 

 

4 a. What are the limitations of Online Publishing?

 

Answer: While the information available online is staggering, even in our technological age, we cannot forget to mention the fact that not everyone in this day is ready to sit down at a computer screen and read for any great deal of time.

Reaching your Audience

Audience is a category that can be considered

 

 

  1. Discuss the different approaches of Online Publishing.

 

Answer: The Web may have blossomed because of peer-to-peer publishing, but judg-ing from recent product offerings, there is an enormous groundswell of in-terest among both commercial and corporate publishers in the Web.

Initially, growth in the online publishing

 

 

 

5 a. Elucidate the process of Electronic payment

Answer: When a customer orders a product from a payment gateway-enabled merchant, the payment gateway performs a variety of tasks to process the transaction.

 

  • A customer places order on website by pressing the ‘Submit Order’ or equivalent button, or perhaps enters their card details using an automatic phone answering service.
  • If the order is via a website, the customer’s web browser encrypts the information to be sent between the browser and the merchant’s webserver. In between other methods, this may be done via SSL (Secure Socket Layer) encryption. The payment gateway may allow transaction data to be sent directly from the customer’s browser to the gateway, bypassing the merchant’s systems. This reduces the merchant’s Payment Card Industry Data Security Standard (PCI DSS) compliance

 

  1. Explain the different types of E-Payment Standards

Answer:

  • ACH payments are electronic credit and debit transfers, allowing customers to make payments from their bank accounts for utilities, mortgage loans, and other types of bills. ACH stands for Automated Clearing House and most payment processors offer ACH payment options to their customers, especially for monthly- and subscription-based transactions. Most payment solutions use ACH to send money (minus fees) to their customers.
  • A merchant account is a bank account that allows a customer to receive payments through credit or debit cards

 

 

6 Explain E-Commerce Strategies with neat diagram

 

Answer: There are dozens of ways to market your start-up and you probably won’t run out of ideas. The key to marketing your start-up successfully, however, relies heavily on your ability to tell stories that your target audience will relate to. You could spend a ton on advertising or run a well maintained blog, but nobody will care about what you say unless it evokes an emotional response, aligns with how the consumer envisions and expresses their own style or is a product whose value is amplified by peer participation.

 

Dear students get fully solved  SMU MBA assignments

Send your semester & Specialization name to our mail id :

“ help.mbaassignments@gmail.com ”

or

Call us at : 08263069601

 

(Prefer mailing. Call in emergency )

 

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