BBA505 – Entrepreneurship Management

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ASSIGNMENT

 

DRIVE WINETR SPRING 2014
PROGRAM BBA
SUBJECT CODE & NAME BBA505 – Entrepreneurship Management
SEMESTER v
BK ID B1853
CREDITS 4
MARKS 60

 

 

1 Define ‘entrepreneurship’. Describe the characteristics of an entrepreneur.

 

Answer : In political economics, entrepreneurship is the process of identifying and starting a new business venture, sourcing and organizing the required resources, while taking both the risks and rewards associated with the venture.

 

 Tenacity

Starting a business is an ultramarathon. You have to be able to live with uncertainty and push through a crucible of obstacles for years on end. Entrepreneurs who can avoid saying uncle have a better chance of finding their market and outlasting their inevitable mistakes. This trait is known by many names–perseverance, persistence, determination, commitment, resilience–but it’s really just old-fashioned stick-to-it-iveness.

 

2  What is meant by business plan? Describe the contents of a business plan.

 

Answer : A written document describing the nature of the business, the sales and marketing strategy, and the financial background, and containing a projected profit and loss statement

 

A business plan is also a road map that provides directions so a business can plan its future and helps it avoid bumps in the road. The time you spend making your business plan thorough and accurate, and keeping it up-to-date, is an investment that pays big dividends in the long term.

 

Title Page and Contents

 

3  Write short notes on the following:

 

1. Marketing the new venture

Answer : A marketing plan for a new venture is not the same as a plan for an existing business as it begins with distinguishing

 

business planning through the vision, strategy, tactics and standards, as well as from a business plan including several sub-plans such as a financial plan, a

Dear students get fully solved  SMU BBA Spring 2014 assignments

Send your semester & Specialization name to our mail id :

 

  “ help.mbaassignments@gmail.com ”

or

Call us at : 08263069601

 

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